Privacy policy

Unless otherwise specified below, the provision of your personal data is neither required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it will have no consequences. This applies only insofar as no other indication is made in the following processing operations.

"Personal Data" means any information relating to an identified or identifiable natural person.


Server log files 

You can visit our websites without providing any personal information.  

Every time you access our website, usage data is transmitted to us or our web hoster / IT service provider by your Internet browser and stored in log data (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider. The processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in ensuring trouble-free operation of our website and to improve our offer. 

Your data will be transferred to Canada, among other countries. The EU Commission has issued an adequacy decision for data transfers to Canada.


Contact

Person responsible/data protection officer

Contact us if you wish. Responsible for data processing is: Burak Dönmezer, Am Wassermann 29, Luoro GmbH, 50829 Cologne Germany, +4922128239440, burak.doenmezer@luoro.de


You can reach our data protection officer directly at: burak.doenmezer@luoro.de


Initiative contact of the customer by e-mail

If you initiate business contact with us by e-mail, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of processing and answering your contact request.

If the contact serves the implementation of pre-contractual measures (e.g. consultation in case of interest in purchase, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is based on Art. 6 para. 1 lit. b DSGVO.

If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in processing and responding to your request. In this case, you have the right to object at any time to this processing of personal data relating to you based on Art. 6 (1) (f) DSGVO for reasons arising from your particular situation.

We will only use your e-mail address to process your request. Your data will then be deleted in compliance with legal retention periods, unless you have consented to further processing and use.

Collection and processing when using the contact form 

When using the contact form, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of contacting you.

If the contact serves the implementation of pre-contractual measures (e.g. consultation in case of interest in purchase, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is based on Art. 6 (1) lit. b DSGVO. If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in processing and responding to your request. In this case, you have the right to object at any time to this processing of personal data relating to you based on Art. 6 (1) (f) DSGVO for reasons arising from your particular situation. We will only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.



Orders      

Collection, processing and forwarding of personal data for orders 

When ordering, we collect and process your personal data only to the extent necessary for the fulfillment and processing of your order and to process your requests. The provision of the data is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded. The processing is based on Art. 6 para. 1 lit. b DSGVO and is necessary for the performance of a contract with you.  

Your data is passed on, for example, to the shipping companies and dropshipping providers you have chosen, payment service providers, service providers for order processing and IT service providers. In all cases, we strictly observe the legal requirements. The scope of the data transfer is limited to a minimum.

Your data will be transferred to Canada, among other countries. The EU Commission has issued an adequacy decision for data transfers to Canada.


Reviews advertising      


Data collection when writing a comment or rating 

When commenting/rating an article or a post, we collect your personal data (name, e-mail address, comment text) only to the extent provided by you. The processing serves the purpose of enabling commenting/rating and displaying comments/rating. 

By sending the comment/rating, you consent to the processing of the transmitted data. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation. Your personal data will then be deleted.

When your comment is published, the name and email address you provide will be published.

Use of your personal data for sending postal advertisements

We use your personal data (name, address), which we have received in the context of the sale of a product or service, to send you postal advertising, unless you have objected to this use. The provision of this data is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded.

The processing is based on Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in direct marketing. You can object to this use of your address data at any time by notifying us. The contact details for exercising the objection can be found in the imprint.


Use of the e-mail address for sending newsletters

We use your e-mail address independently of the contract processing exclusively for our own advertising purposes for newsletter dispatch, provided that you have expressly consented to this. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation. To do so, you can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the distribution list. 

Your data will be passed on to a service provider for e-mail marketing within the scope of order processing. Your data will not be passed on to any other third parties.


Use of the e-mail address for the sending of direct advertising 

We use your e-mail address, which we have received in the context of the sale of a good or service, for the electronic sending of advertising for our own goods or services that are similar to those that you have already purchased from us, unless you have objected to this use. The provision of the e-mail address is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded. The processing is based on Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. The contact details for exercising the objection can be found in the imprint. You can also use the link provided for this purpose in the advertising e-mail. This will not incur any costs other than the transmission costs according to the prime rates.


Shipping service provider merchandise management      

Forwarding of the e-mail address to shipping companies for information about the shipping status

We pass on your e-mail address to the transport company as part of the contract processing, provided you have expressly agreed to this in the ordering process. The purpose of the transfer is to inform you by e-mail about the shipping status. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke the consent at any time by notifying us or the transport company, without affecting the legality of the processing carried out on the basis of the consent until the revocation.


Use of an external enterprise resource planning system

We use an enterprise resource planning system for contract processing within the scope of order processing. For this purpose, your personal data collected in the context of the order is transferred to

Billbee GmbH, Arolser Str. 10, 34477 Twistetal

transmitted.


Cookies 

Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on a user's computer system. When a user calls up a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again. 

Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can be notified before cookies are set and decide on their acceptance individually, as well as prevent the storage of cookies and transmission of the data they contain. Cookies that have already been stored can be deleted at any time. However, we would like to point out that you may then not be able to use all functions of this website to their full extent. 

You can find out how to manage (including disabling) cookies on the main browsers by following the links below: 

Chrome: https://support.google.com/accounts/answer/61416?hl=de (https://support.google.com/accounts/answer/61416?hl=de)

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies (https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies) 

Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen (https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen) 

Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac (https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac) 


Technically necessary cookies 

Unless otherwise stated in the privacy policy below, we only use these technically necessary cookies for the purpose of making our offer more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognize your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized even after a page change. 

The use of cookies or similar technologies takes place on the basis of § 25 para. 2 TTDSG. The processing of your personal data is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offer. 

You have the right to object to this processing of personal data concerning you at any time on grounds relating to your particular situation.

Use of GDPR Legal Cookie

We use the GDPR Legal Cookie consent management tool from beeclever GmbH (Universitätsstraße 3, 56070 Koblenz a. Rh.; "beeclever") on our website. The tool allows you to give consent to data processing via the website, in particular the setting of cookies, as well as to exercise your right of revocation for consent already given.

Data processing serves the purpose of obtaining and documenting required consent for data processing and thus complying with legal obligations. Cookies may be used for this purpose. Among other things, the following information may be collected and transmitted to beeclever: anonymized IP address, date and time of consent, URL from which the consent was sent, anonymous, random, encrypted key, consent status. This data is not passed on to other third parties.

The data processing is carried out for the fulfillment of a legal obligation on the basis of Art. 6 para. 1 lit. c DSGVO.

For more information on beeclever's terms of use and privacy policy, please visit: https://gdpr-legal-cookie.com/pages/terms-conditions (https://gdpr-legal-cookie.com/pages/terms-conditions) and https://gdpr-legal-cookie.com/pages/datenschutzerklarung. (https://gdpr-legal-cookie.com/pages/datenschutzerklarung)


Analysis Advertising tracking Communication Affiliate

Use of Google Analytics

We use the Google Analytics web analytics service provided by Google Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.

The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. In this context, the following information may be collected, among others: IP address, date and time of page view, click path, information about the browser you are using and the device you are using (device), pages visited, referrer URL (website from which you accessed our website), location data, purchase activities. The IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google.

Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels, which enable an analysis of your use of the website. The information generated by this about your use of this website is usually transferred to a Google server in the USA and stored there. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks (https://policies.google.com/privacy/frameworks) and https://business.safety.google/adsprocessorterms/ (https://business.safety.google/adsprocessorterms/). Both Google and U.S. government agencies have access to your data. Your data may be linked by Google to other data, such as your search history, your personal accounts, your usage data from other devices, and any other data Google may have about you.

IP anonymization is activated on this website. This means that your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.

The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.

For more information on the terms of use and data protection, please visit https://www.google.com/analytics/terms/de.html (https://www.google.com/analytics/terms/de.html) or https://www.google.de/intl/de/policies/ (https://www.google.de/intl/de/policies/) and https://policies.google.com/technologies/cookies?hl=de (https://policies.google.com/technologies/cookies?hl=de).


Use of the Facebook Pixel

We use the remarketing function "Custom Audiences" of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland "Facebook") on our website.

Meta Platforms Ireland and we are jointly responsible for the collection of your data and the transmission of this data to Facebook when the service is integrated. This is based on an agreement between us and Meta Platforms Ireland on the joint processing of personal data, which defines the respective responsibilities. The agreement can be accessed at https://www.facebook.com/legal/controller_addendum (https://www.facebook.com/legal/controller_addendum). According to it, we are responsible in particular for complying with the information obligations under Articles 13, 14 of the GDPR, for complying with the security requirements of Article 32 of the GDPR with regard to the correct technical implementation and configuration of the Service, and for complying with the obligations under Articles 33, 34 of the GDPR to the extent that a personal data breach affects our obligations under the Joint Processing Agreement. Meta Platforms Ireland has the responsibility to enable data subject rights under Art. 15 - 20 GDPR, to comply with the security requirements of Art. 32 GDPR with respect to the security of the Service, and to comply with the obligations under Art. 33, 34 GDPR insofar as a personal data breach affects Meta Platforms Ireland's obligations under the Joint Processing Agreement.

The application serves the purpose of targeting visitors to the website with interest-based advertising on the Facebook social network. For this purpose, the remarketing tag of Facebook has been implemented on the website. Via this tag, a direct connection to the Facebook servers is established when visiting the website. This transmits to the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the Facebook social network, you will then be shown personalized, interest-related Facebook ads. Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://www.facebook.com/legal/EU_data_transfer_addendum (https://www.facebook.com/legal/EU_data_transfer_addendum).

The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.

For more information about the collection and use of data by Facebook, about your rights in this regard and options for protecting your privacy, please refer to Facebook's privacy policy at https://www.facebook.com/about/privacy/ (https://www.facebook.com/about/privacy/).


Use of Google Ads conversion tracking

We use the online advertising program "Google Ads" on our website and in this context conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; Google).

When you click on an ad placed by Google, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. Thus, there is no way that cookies can be tracked across Ads customers' websites.

The information obtained with the help of the conversion cookie serves the purpose of creating conversion statistics. Here, we learn the total number of users who clicked on one of our ads and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.

Your data may be transmitted to the servers of Google LLC in the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks (https://policies.google.com/privacy/frameworks) and https://business.safety.google/adscontrollerterms/ (https://business.safety.google/adscontrollerterms/). 

The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.

For more information and Google's privacy policy, please visit: https://www.google.de/policies/privacy/ (https://www.google.de/policies/privacy/).


Use of Google AdSense

We use the AdSense function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. The data processing serves the purpose of renting advertising space on the website and targeting visitors to the website with interest-related advertising on these. By means of this function, personalized, interest-related advertising ads from the Google Display Network are displayed to visitors of the Provider's website. In doing so, Google uses cookies that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. For the USA, there is no adequacy decision of the EU Commission. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks (https://policies.google.com/privacy/frameworks) and https://business.safety.google/adscontrollerterms/ (https://business.safety.google/adscontrollerterms/). Google may transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.

The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.

More information and Google's privacy policy can be found at: https://www.google.com/policies/technologies/ads/ (https://www.google.com/policies/technologies/ads/) and https://www.google.de/policies/privacy/ (https://www.google.de/policies/privacy/).


Use of the remarketing or "similar target groups" function of Google Inc.

We use the remarketing or "similar target groups" function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.

The application serves the purpose of analyzing visitor behavior and interests. Google uses cookies to perform the analysis of website usage, which forms the basis for the creation of interest-based advertisements. The cookies are used to record visits to the website and anonymized data on website usage. No personal data of the website visitors is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas.

Your data may be transmitted to Google LLC servers in the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks (https://policies.google.com/privacy/frameworks).

The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.

For more information on Google Remarketing and the associated privacy policy, please visit: https://www.google.com/privacy/ads/ (https://www.google.com/privacy/ads/).


Use of Microsoft Advertising

We use Microsoft Advertising from Microsoft Corporation (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; "Microsoft") on our website.

The data processing serves marketing and advertising purposes and the purpose of measuring the success of the advertising measures (conversion tracking). We learn the total number of users who clicked on one of our ads and were redirected to a page tagged with a conversion tracking tag. However, this does not allow us to personally identify these users. Microsoft Advertising uses technologies such as cookies and tracking pixels that enable analysis of your use of the website. When you click on an ad placed by Microsoft Advertising, a cookie for conversion tracking is placed on your computer. This cookie has a limited validity and is not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Microsoft and we can recognize that you clicked on the ad and were redirected to that page. In doing so, the following information may be collected, among other things: IP address, identifiers assigned by Microsoft (identifiers), information about the browser you are using and the device you are using, referrer URL (web page from which you accessed our website), URL of our website.

Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA.

The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.

You can find more information about data protection and the cookies used by Microsoft Bing here (https://privacy.microsoft.com/de-de/privacystatement).


Use of the LinkedIn Insight tag

We use the LinkedIn Insight tag of LinkedIn Ireland Unlimited Company (Attn: Legal Dept., Wilton Plaza, Wilton Place, Dublin 2, Ireland; "LindedIn") on our website for conversion tracking (visit action evaluation) as well as for retargeting (playing personalized ads).

The LinkedIn Insight tag places a unique LinkedIn browser cookie (conversion cookie) in your browser and allows the following data to be collected for this cookie: metadata such as IP address, timestamp, and page events (e.g. page views). These cookies have a limited validity. If you visit certain pages of our website and the cookie has not yet expired, LinkedIn and we can recognize that you clicked on the ad and were redirected to that page.

The LinkedIn Insight tag also allows LinkedIn to collect data about visits to our website, including URL, referrer URL, IP address, device and browser properties (user agent), and timestamp. This data is transmitted to LinkedIn, encrypted, IP addresses are shortened, and LinkedIn members' direct IDs are removed within seven days to pseudonymize the data. This remaining pseudonymized data is then deleted by LinkedIn within 90 days.

LinkedIn does not share any personal data with us, but only provides aggregate reports on website audience and ad performance. LinkedIn members can specify the use of their personal data for advertising purposes in their account settings.

The information obtained with the help of the conversion cookie serves the purpose of creating conversion statistics. Here we learn the total number of users who clicked on one of our ads and were redirected to a page tagged with a conversion tracking tag.

Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA.

The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.

For more information about cookies and LinkedIn's privacy policy, please visit: https://www.linkedin.com/legal/cookie-policy (https://www.linkedin.com/legal/cookie-policy) and https://www.linkedin.com/legal/privacy-policy (https://www.linkedin.com/legal/privacy-policy).


Use of the Pinterest tag

We use the Pinterest tag of Pinterest Europe Limited (Palmerston House, 2nd, Fenian Street, Floor, Dublin 2, Ireland "Pinterest") on our website.

The application serves the purpose of targeting the visitors of the website with interest-based advertising on the social network Pinterest. For this purpose, the conversion tag of Pinterest has been implemented on the website. Via this tag, a direct connection to the Pinterest servers is established when visiting the website. This transmits to the Pinterest server which of our pages you have visited. Pinterest assigns this information to your personal Pinterest user account if you are logged into the social network. When you visit Pinterest, you will then be shown personalized, interest-related Pinterest ads.

If you reach our website via a pin on the social network Pinterest, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Pinterest and we can recognize that you clicked on the pin and were redirected to this page. The information obtained with the help of the conversion cookie serves the purpose of creating conversion statistics and thus optimizing our website. In doing so, the following information can be processed, among others: Total number of users who clicked on one of our pins and were redirected to our website, sub-pages visited on our website (e.g. category or product pages), search queries on our website, your shopping cart contents, completed transactions.

Your data may be transferred to the USA. No adequacy decision of the EU Commission is available for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de).

The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.

For more information about the collection and use of data by Pinterest, about your rights in this regard and options for protecting your privacy, please see Pinterest's privacy policy at https://policy.pinterest.com/de/privacy-policy (https://policy.pinterest.com/de/privacy-policy).


Use TikTok Pixel

We use the TikTok Pixel of TikTok Technology Limited (10 Earlsfort Terrace, Dublin, D02 T380, Ireland; "TikTok Ireland") and TikTok Information Technologies UK Limited (6th Floor, One London Wall, London, EC2Y 5EB, United Kingdom; "TikTok UK") on our website. Both companies are the joint data controllers (hereinafter "TikTok").

The data processing serves the purpose of identifying and analyzing the website traffic of our customers as well as to better address customers by placing targeted advertisements and to evaluate the effectiveness of advertisements on TikTok. To do this, TikTok uses technologies such as cookies and pixels that enable recognition of your browser. In doing so, the following information, among others, may be collected and transmitted to TikTok: Date and time of visit, information about the browser and device type you use, screen resolution, IP address. TikTok may associate this information with your personal TikTok user account. From the data collected in this way, usage profiles can be created using pseudonyms. However, a personal identification of the users is not possible by this.

Your data may be transferred to third countries, such as the USA. There is no EU Commission adequacy decision for the USA. The transfer of data to third countries without an adequacy decision is based, among other things, on standard contractual clauses as appropriate guarantees for the protection of personal data, available at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-dataprotection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-dataprotection/standard-contractual-clauses-scc_de).

The processing of your personal data is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest to identify our customers and target them with interest-based advertising. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation. You can prevent the storage of cookies by selecting the appropriate technical settings of your browser software.

For more information on data protection, please visit https://www.tiktok.com/legal/new-privacy-policy?lang=de-DE (https://www.tiktok.com/legal/new-privacy-policy?lang=de-DE) and https://ads.tiktok.com/i18n/official/policy/controller-to-controller (https://ads.tiktok.com/i18n/official/policy/controller-to-controller).


Using the Zendesk Chat live chat system 

We use the live chat system of Zendesk Inc (1019 Market Street, 6th Floor, San Francisco, California 94103, USA; "Zendesk") on our website.

The system serves the purpose of communication between you and us as providers. From this data, usage profiles can be created under a pseudonym. Cookies are used for this purpose. The cookies enable the recognition of the internet browser.

Your data may be transferred to the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer is based, among other things, on standard contractual clauses as appropriate safeguards for the protection of personal data. Zendesk will provide you with a copy of the standard contractual clauses upon request.

The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.

For more information about Zendesk's collection and use of data, your rights in this regard, and ways to protect your privacy, please see Zendesk's privacy policy at https://www.zendesk.com/company/customers-partners/privacy-policy/ (https://www.zendesk.com/company/customers-partners/privacy-policy/).


Use of the Awin affiliate program

We use the affiliate program "Awin" of AWIN AG (Eichhornstraße 3, 10785 Berlin; "Awin").

When you click on an advertisement provided with an affiliate link, Awin places a cookie for conversion tracking on your computer. The cookies serve the purpose of correct billing within the partner program by recording the success of an advertising medium. The cookies recognize that you have clicked on the ad and the origin of the order with the advertiser can be traced. In addition, Awin uses the so-called fingerprinting. This makes it possible to recognize the device you are using. Among other things, Awin can recognize that the partner link on this website has been clicked or viewed. Among other things, Awin collects your transaction data (such as order value, product type, sales channel, use of a voucher) and your user name in the form of an individual sequence of numbers, so that no identity is recognizable, but contains information about the specific user actions and the device used by the user.

Your data may be transferred to third countries such as the USA. For the USA, there is no adequacy decision of the EU Commission. The data transfer is based, among other things, on standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de).

The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.

The privacy policy with detailed information on the use of data by Awin can be found at https://www.awin.com/de/datenschutzerklarung (https://www.awin.com/de/datenschutzerklarung).


Plug-ins and other

Using Google Tag Manager

We use the Google Tag Manager of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. 

This application manages JavaScript tags and HTML tags that are used to implement tracking and analysis tools in particular. The data processing serves the purpose of demand-oriented design and optimization of our website.

The Google Tag Manager itself neither stores cookies nor does it process personal data. However, it enables the triggering of other tags that can collect and process personal data.

You can find more information on terms of use and data protection here (https://www.google.com/intl/de/tagmanager/use-policy.html).

Use of social plug-ins

We use plug-ins of social networks on our website. The integration of social plug-ins and the data processing that takes place serves the purpose of optimizing advertising for our products.

When integrating social plug-ins, a link is established between your computer and the servers of the social network provider and the plug-in is displayed on the page by notifying your browser, provided you have expressly consented to this. In this process, both your IP address and the information about which of our pages you have visited are transmitted to the provider servers. This applies regardless of whether you are registered or logged in to the social network. Transmission also takes place for users who are not registered or logged in. If you are connected to one or more of your social network accounts at the same time, the collected information can also be assigned to your corresponding profiles. When using the plug-in functions (e.g. by pressing the button), this information is also assigned to your user account. You can prevent this assignment by logging out of your social media accounts before visiting our website and activating the buttons.

The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.

The social networks named below are integrated into our website by means of social plug-ins. For more information on the scope and purpose of the collection and use of the data, as well as your rights in this regard and options for protecting your privacy, please refer to the linked data protection notices of the providers.

Facebook of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland)

Meta Platforms Ireland and we are jointly responsible for the collection of your data and the transmission of this data to Facebook when the service is integrated. This is based on an agreement between us and Meta Platforms Ireland on the joint processing of personal data, which defines the respective responsibilities. The agreement can be accessed at https://www.facebook.com/legal/controller_addendum (https://www.facebook.com/legal/controller_addendum). According to it, we are responsible in particular for complying with the information obligations under Articles 13, 14 of the GDPR, for complying with the security requirements of Article 32 of the GDPR with regard to the correct technical implementation and configuration of the Service, and for complying with the obligations under Articles 33, 34 of the GDPR to the extent that a personal data breach affects our obligations under the Joint Processing Agreement. Meta Platforms Ireland has the responsibility to enable data subject rights under Art. 15 - 20 GDPR, to comply with the security requirements of Art. 32 GDPR with respect to the security of the Service, and to comply with the obligations under Art. 33, 34 GDPR insofar as a personal data breach affects Meta Platforms Ireland's obligations under the Joint Processing Agreement.

Your data may be transferred to the USA. No adequacy decision of the EU Commission is available for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://www.facebook.com/legal/EU_data_transfer_addendum (https://www.facebook.com/legal/EU_data_transfer_addendum).

For more information about the collection and use of data by Facebook, about your rights in this regard and options for protecting your privacy, please refer to Facebook's privacy policy at https://www.facebook.com/about/privacy/ (https://www.facebook.com/about/privacy/).



Instagram of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):

https://help.instagram.com/155833707900388 (https://help.instagram.com/155833707900388)

Your data may be transferred to the USA. No adequacy decision of the EU Commission is available for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de).

LinkedIn of LinkedIn Corporation (2029 Stierlin Court, Mountain View, CA 94043, USA)

https://www.linkedin.com/legal/privacy-policy?trk=uno-reg-guest-home-privacy-policy (https://www.linkedin.com/legal/privacy-policy?trk=uno-reg-guest-home-privacy-policy)

Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA.


Pinterest of Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA)

https://about.pinterest.com/de/privacy-policy (https://about.pinterest.com/de/privacy-policy)

Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA.


Twitter de Twitter Inc. (1355 Market Street, Suite 900, San Francisco, CA 94107, EE. UU.)

https://twitter.com/privacy (https://twitter.com/privacy)

Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA.


Xing of XING SE (Dammtorstraße 30, 20354 Hamburg)

https://www.xing.com/privacy (https://www.xing.com/privacy)

Your data may be transferred to the USA. No adequacy decision of the EU Commission is available for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de).


Use of Google reCAPTCHA  

We use the reCAPTCHA service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. The query serves the purpose of distinguishing the input by a human or by automated, machine processing. For this purpose, your input is transmitted to Google and further used there. In addition, the IP address and, if applicable, other data required by Google for the reCAPTCHA service are transmitted to Google. This data is processed by Google within the European Union and may also be transmitted to servers of Google LLC in the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks (https://policies.google.com/privacy/frameworks). 

The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation. 

For more information on Google reCAPTCHA and the associated privacy policy, please visit: https://www.google.com/recaptcha/intro/android.html (https://www.google.com/recaptcha/intro/android.html) and https://www.google.com/privacy (https://www.google.com/privacy).


Use of Cloudflare

We use the content delivery network Cloudflare CDN of Cloudflare Inc. (101 Townsend St, San Francisco, CA 94107, USA; "Cloudflare") on our website. This is a supra-regional network of servers in various data centers to which our web server connects and via which certain content on our website is delivered.

The data processing serves the purpose of optimizing the loading times of our website and thus making our offer more user-friendly.

Among other things, the following information may be collected: IP address, system configuration information, information about traffic to and from customer websites (so-called server log files). 

Your data may be transferred to the USA. No adequacy decision of the EU Commission is available for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de).

The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.

For more information on privacy when using Cloudflare, please visit https://www.cloudflare.com/de-de/privacypolicy/ (https://www.cloudflare.com/de-de/privacypolicy/).


YouTube use 

We use the YouTube video embedding feature of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "YouTube") on our website.YouTube is a company affiliated with Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").

The function displays videos stored on YouTube in an iFrame on the website. The option "Extended data protection mode" is activated. This means that YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transmitted to the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks (https://policies.google.com/privacy/frameworks).

The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.

For more information about the collection and use of data by YouTube and Google, about your rights in this regard and options for protecting your privacy, please refer to YouTube's privacy policy at https://www.youtube.com/t/privacy (https://www.youtube.com/t/privacy).


Data subject rights and storage period

Duration of storage

After the contract has been fully processed, the data will initially be stored for the duration of the warranty period, thereafter taking into account statutory, in particular tax and commercial law retention periods and then deleted after expiry of the period, unless you have consented to further processing and use.


Rights of the data subject

If the legal requirements are met, you have the following rights according to Art. 15 to 20 DSGVO: the right to information, to correction, to deletion, to restriction of processing, to data portability.

In addition, according to Art. 21 (1) DSGVO, you have the right to object to processing based on Art. 6 (1) f DSGVO and to processing for the purpose of direct marketing.


Right of complaint to the supervisory authority

In accordance with Art. 77 DSGVO, you have the right to lodge a complaint with the supervisory authority if you consider that the processing of your personal data is not lawful.


You can lodge a complaint with, among others, the supervisory authority responsible for us, which you can reach at the following contact details:


State Commissioner for Data Protection and Freedom of Information North Rhine-Westphalia

PO Box 20 04 44

40102 Düsseldorf

Tel.: +49 211 384240

Fax: +49 211 38424999

E-mail: poststelle@ldi.nrw.de


Right of objection

If the personal data processing listed here is based on our legitimate interest according to Art. 6 (1) lit. f DSGVO, you have the right to object to this processing with effect for the future at any time for reasons arising from your particular situation.

After the objection has been made, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the purpose of asserting, exercising or defending legal claims.


If personal data is processed for direct marketing purposes, you may object to this processing at any time by notifying us. After the objection has been made, we will terminate the processing of the data concerned for the purpose of direct marketing.


last update: 29.11.2022