April 17-23, 2023


Time to act. We already do.
Become part of the Earth Day movement. Now.
get started now

Together with Leaders for Climate Action

In May 2021 we joined the Leaders for Climate Action, LFCA for short. LFCA is a non-profit organization that is committed to more climate protection and supports us and many other companies and organizations to take systemic measures to reduce emissions and act more sustainably. In addition, we work together to drive change and transform our society sustainably.

Time for Climate Action

This year we are participating in the LFCA Earth Day campaign 'Time for Climate Action' for the first time. Together with LFCA and over 400 other participating companies and organizations, we are making our contribution to climate protection for a week and going beyond our everyday efforts. At WingGuard, we want to help you lower the hurdle and make your contribution.

There is no better time to act than now.

You want to do something against climate change and for a better environment, but don't know where to start? Don't worry, we're happy to help. Even small actions can make a big difference if many do it. By purchasing sustainable products, you and more than 300,000 of our customers have already set the course. Now the train just has to get rolling. Contribute to this yourself by taking the initiative directly with us. Like our employee Toni here, you can switch to a sustainable electricity provider in just a few minutes, make demands on politicians or find out how you can turn your job into a climate job. Get started right away in the next field.

Or you can visit the campaign page directly and invite your friends to join the movement. Because together we can make the world a little bit better.

The content of the Time for Climate Action campaign is still a size too big for you? No problem.

From April 17, 2023, we will start a small 7-Day Earth Week Challenge on Instagram with simple tips for a sustainable everyday life that you too can implement.

Our contribution as a company

If you have known us for a long time, you already know that we provide you with natural products in all areas. Based on this ambition, we develop sustainable products and innovations for our own brands, plain b , WingGuard Home and Paperdent , in the areas of household, cleaning, beauty and body care and also carry more than 500 products from selected manufacturers . Everything in one place.

With all our products we focus on sustainability, social responsibility, transparency and aesthetics. We are climate and plastic neutral and have set ourselves the goal of plastic neutrality+.

Everything at a glance

Our promises

Climate neutral

We offset our emissions by supporting UN climate protection projects.


Sustainable Shipping

All products come to you in a climate-neutral manner and without flyers in reusable cardboard boxes .


The big picture

Business and politics have responsibilities and must drive change, but you have the power to push business and politics in one direction through your decisions. And there is no better time for this than now .

Always in action

Our vision

If you want to know more about our everyday efforts, please take a look at our sustainable vision.