Wir machen Schluss mit Vorurteilen

We put an end to prejudices

Sustainability is not a trend, but a change. We share your sense of duty to drive this change, and that includes breaking with prejudice.

It's not that long ago

the cliché “sustainability is only for ecos and hippies” stuck. Anyone who dealt extensively with topics such as environmental protection, climate change or animal welfare in their private lives was at best smiled at.

Thankfully, sustainability has come to the fore in recent years. Not least through the commitment of passionate young people and a variety of new and modern solutions.

Sustainability no longer necessarily means uncool, boring or do-it-yourself. There is now a sustainable alternative for almost every common product. Often you don't even notice the difference and they also look great.

That's why we say:

Get out of the closet and into the limelight.

Our product range does not have to hide. Whether in the household or in personal hygiene. With us, sustainability has a place everywhere.

In addition to an easy introduction to a sustainable lifestyle, we also regularly offer entertaining and informative articles.

For a clear perspective, not only when it comes to sustainability, but also about our steadily growing range of attractive products.